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Electronic Treasures of the David Sarnoff Collection

Rare artifacts from the Golden Age of radio and television are featured in a new exhibition

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Electronic Treasures of the David Sarnoff Collection
Photo: Suzanne Kantak

Photo: Suzanne Kantak
Model 00 personal computer (1972) and COSMAC Microtutor (1976):  After David Sarnoff stepped down as RCA chairman in 1970, his son Robert launched an ambitious campaign to challenge IBM in the realm of computing. The move backfired, and the following year RCA sold off its computer division, taking a US $490 million write-off, the largest in U.S. history up to that point. Among the few insiders who still saw a future for RCA in computing was Joseph Weisbecker, who thought the company should target home users. To demonstrate the feasibility of this idea, he developed the Model 00 [bottom], a $975 computer that could run simple games when connected to a TV set. For those on a tighter budget, there was the $350 Microtutor, which used a new CMOS (complementary metal-oxide semiconductor) microprocessor and could be programmed using a row of eight toggle switches.

The history of the Radio Corporation of America is in many ways the history of 20th-century American innovation. From the company’s founding in 1919 to its sale in 1986, the RCA name was synonymous with products that shaped how Americans lived and worked. Long before the rise of Silicon Valley, RCA Laboratories, in Princeton, N.J., was at the center of the nation’s consumer electronics industry, harnessing the creative impulses of thousands of scientists, engineers, and technicians to systematize the invention of new technologies.

In October, a new exhibition highlighting RCA’s rich history opens at the College of New Jersey, in Ewing. It draws from the more than 6000 artifacts that the college inherited after the David Sarnoff Library—RCA’s main technical archive and museum—closed in 2009. (The IEEE Foundation funded a new study center connected to the exhibition.) The installation covers the development of radio, television, and broadcasting, as well as RCA’s work in liquid-crystal displays, electron microscopy, solid-state physics, and computers.

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