Digital Downloads and D&D

The changing game online

1 min read

Reuters is running an interesting story on the present - and future - of digital distribution in the game industry.  Among the facts:    "17 percent of games sold in 2008 by PC gamers were digitally downloaded...digitally downloaded games will account for roughly 2 percent of industry sales this year, or around $400 million."  DD games are expected to "double annually for a few years, to $800 million in 2010 and $1.6 billion by 2011."

This comes a day after Turbine announced that their game, Dungeons and Dragons Online, would now be available for free.  The business model will be built on microtransactions - selling gamers content the enhance the game play experience.  This model isn't new.  Microtranscations have fueled a virtual economy -  and underground - in massively multiplayer online games for year.  A Korean game called Crazyracing Kartrider has been a pioneer of this. I'm sure it's only a matter of time before this craze finally and fully takes hold here. 

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