Augmented Reality: Forget the Glasses

While we waited for a Magic Leap, Pokémon Go walked off with the AR crown

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In mid-2014, Magic Leap began teasing us with visions of realistic baby elephants playing in the palms of our hands, promising to soon unveil a mind-blowing augmented reality technology that would dramatically change the worlds of both entertainment and computing. Investors have ponied up an astounding US $1.39 billion so far to own a piece of this AR future, according to Crunchbase.

We’re still waiting. For a while, it seemed that 2017 was going to be the year of Magic Leap, but the company’s technology does not appear ready for prime time, though AR fans are hoping for at least one public demo.

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