Sharper Image advertising robots on front page

Thanks to The Sharper Image, holiday shoppers can now find all their robots conveniently assembled on four pages (technically, lightsabers and scooters are not robots, but the majority of the products listed certainly are). A big "Shop for Bots" banner on the home page leads you there. This is an interesting indication of how popular robots are becoming for the average consumer -- of all the products they sell, the robots get to share the front page with highly popular GPS units and audio gadgets.

It's also interesting that they're only selling "finished products" like Wowwee's toys and the Pleo rather than DIY kits like Mindstorms or Vex. These robots are going to reach a very different audience.



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