Best Practices in Delivery of Next Generation Automotive Infotainment Systems

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Infotainment systems keep users connected, informed and entertained while in the car and are a key differentiator in the automotive industry. The need for more complex functions and data requirements is acting as a disruptive force resulting in ever increasing code size and processing power. This in turn brings escalating development and validation costs for the software efforts of these infotainment devices.
In this session, learn how Rational helps address complexity at its heart and tame key challenges like time-to-market and quality. Learn how time tested, IBM Rational solution for automotive engineering helps establish key back bone development processes that helps in:

  • Managing complex requirements across lifecycle and across engineering domains.
  • Achieving integration across various engineering domains.
  • Model and test early in lifecycle to reduce defect injection rate.
  • Achieving conceptual reuse and efficiently manage every growing variants of your products
  • Seamlessly works together with many industry leading HMI systems, infotainment run times and HW, on target testing tools to provide you with a best of breed tool chain

PRESENTERS:

Manprit Singh,
Go-To-Market Manager
WW Automotive Industry, IBM Rational
Manprit Singh is the GoToMarket Manager of Rational solution for automotive engineering. He has a masters in computer science and worked as a systems and software engineer with various companies for 6 years and has been with IBM for seven years in various roles including Software Solution Architect and Product Manager for Systems Modeling Tools with specific focus for automotive applications.

Ron Felice
Ron is a technical specialist for IBM Rational Software.  Much of his work focuses on providing solution guidance for engineering organizations. He works closely with customers to help them create best in class engineering organizations by applying IBM Rational software and best practices. Prior to his current role with IBM, Ron has held positions in software development and system design at GM, Ford Motor Co, working on a variety of automotive systems including the GM EV1. Ron holds a Bachelor of Science in Computer Science and a Masters of Science in Software Engineering.
MODERATOR:

Douglas McCormick
IEEE Spectrum “Tech Talk” contributor Douglas McCormick is a New York City-based freelance writer and communications consultant specializing in technology and life science. He has been editor or editorial director of such publications as PM360 (for healthcare marketers), BioTechniques (for molecular biology researchers), Pharmaceutical Technology, and Nature Publishing Company’s Bio/Technology (now called Nature Biotechnology). He was founder, CEO, and CTO of Physician Verification Services (an internet based healthcare marketing start-up) and, earlier, corporate director of scientific communications at SmithKline Beecham and computer science editor at Hayden Book Company.

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