PHOTO: Walt Shawlee III
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Walter Shawlee II’s online store offers a wide
assortment of electronics equipment, including
Nixie-tube clocks like this.
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In 1963, when Shawlee
was 14 years old, he got a part-time job
that was an adolescent electronics enthusiast’s dream.
His place of employment was Air Electro, a Los Angeles
electronics surplus store that he remembers as a “funny
little old decrepit stucco building filled with cool
stuff in bins.” For a kid who “devoured” magazines like
Radio-Electronics,
Popular Electronics, and Electronics
World, things couldn’t have been better.
“I was busy dreaming up my own stuff,” the now
silver-haired Shawlee recalls, “and I had a huge
workshop, which was very unusual. But it was because I
worked in the surplus store and the guy I worked for was
very understanding about a young fanatic. So I was
always able to get all kinds of goodies.”
Since his days at Air Electro, Shawlee has worked
at a wide range of jobs, from Volvo factory laborer to
computer field-service engineer, and launched several
companies, including a highly successful avionics firm,
which he sold in 1992. But his teenage romance with
secondhand electronics never entirely faded away.
It was not until Shawlee started exploring the
newly emerging Internet realm that he could see a way to
reignite his lost passion. Even then, he says, “it was
all really accidental.”
It began in the early 1990s, when Shawlee opened a
drawer and came across his long-forgotten high school
slide rule—a Keuffel & Esser pocket Deci-Lon, model
68-1130. The sight of its sleek Ivorite body,
unbreakable cursor, and gold-embossed leather clip case
reminded him of how much he had coveted that slide rule
and the six months it took him to earn enough money to
buy it. It also got him wondering how many other slide
rules had survived the advent of the electronic handheld
calculator.
On a whim, Shawlee put together a Web page
dedicated to these archaic mathematical instruments and
almost immediately was inundated by inquiries from
people who wanted to know if he had any for sale. At
that point, the answer was no, but it didn’t take him
long to start assembling an inventory. With several bulk
purchases, including 3000 brand-new Pickett units that
had been languishing in an Arizona school warehouse and
40 unopened crates tracked down by an acquaintance from
Singapore—more than 12 000 slide rules in total—Shawlee
soon cornered the world market.
He had also found a new obsession, fueled
especially by the Singapore acquisition. “My eyes were
just about knocked out,” says Shawlee. “There were rules
from Faber-Castell, Aristo, Hemmi—things that you would
never see in North America.” Encountering these
instruments for the first time in his life, he was
hooked. “Now I really wanted to know a lot more about
them, and I wanted to have more of them, which is kind
of like a disease.”
Meanwhile, Shawlee’s primary occupation was working
on avionics and environmental-monitoring research and
development contracts through his latest company, Sphere
Research Corp. When he needed specialized test gear for
particular tasks, he often bought and repaired old
equipment, then sold it off locally once the project was
complete. Realizing that he could tender these items to
a much wider market through the Internet, Shawlee
created a 21st-century version of the old-fashioned
surplus store where he had once worked.
The equipment
Shawlee acquires from suppliers and through
eBay doesn’t necessarily work when it arrives on his
doorstep. “We figure out what’s good and what’s bad,” he
explains. “If it has to be overhauled, it goes into the
shop. If it’s not fixable, we’re probably going to kill
it for parts,” which are then used to fix other
equipment or sold independently. On average, for every
three pieces of equipment he buys, he ends up with two
working models and a pile of parts, which sometimes turn
out to be more important than the original object.
As more equipment comes and the inventory grows,
the house/warehouse becomes smaller. Shawlee’s wife,
Susan, seems to take it all in stride, laughing
good-naturedly when her husband of 36 years says that if
he just had more space, he could reorganize everything
and bring order to the storage scheme. Both agree that
when it comes to finding particular items, the system
largely relies on Shawlee’s memory.
Susan is an active partner in the business,
handling the purchase and sales transactions and
accounting, plus much of the shipping and receiving.
Although she has no formal training in electronics or
engineering, she easily holds her own in phone
conversations with customers, rattling off product
numbers and brand names like a pro.
“I’ve picked it up by osmosis,” she explains.
Whether it’s by providing free extra parts or
patiently answering complicated questions by phone or
e-mail, the Shawlees are strong believers in keeping
customers happy. Ed Meitner of EMM Labs in Calgary,
Alta., Canada, is a typical repeat customer. He found
Shawlee’s site through a Web search eight years ago and
has been making regular purchases for use in his audio
labs ever since. “They supply very good reconditioned
test equipment,” says Meitner, “and it is more
convenient than eBay.” Moreover, he now counts Shawlee
as “a good friend.”
While Meitner lives just across the Rocky Mountains
from Kelowna, Shawlee has found that his location is no
constraint to business. Among the more unusual
destinations he has shipped to are Antarctica,
Afghanistan, and French Polynesia, and his client base
is diverse in other ways as well.
“All kinds of major corporations, government
agencies, and military people buy parts from us,”
Shawlee says. “There isn’t a day [that] goes by that we
don’t supply some critical item to somebody somewhere to
keep something important up and running.”