It's a sunny Sunday in Chengdu, a sprawling city of
10.4 millionin China's southwestern hinterland, and that
can meanonly one thing: shopping. The gleaming new
indoor mallsthat line every downtown boulevard teem with
young andold, laughing, talking, walking arm in arm,
checkingout the latest from Tommy Hilfiger, Disney, and
Esprit.Along Tai Sheng East Road, the scene really heats
up.Once a sleepy street lined with hardware and
electrical-supplyshops, it's now the city's bustling
cellphone district.In store after store, block after
block, thousands ofcellphone models from more than a
hundred domestic andforeign brands beckon from store
windows. Amid the crowds,the cacophony of ring tones,
and the sales clerks hawkingnew calling plans, it's
tough to move or think. No wonderthe largest cellphone
maker in the world, Finland's NokiaCorp., in Espoo,
recently disclosed that China will soonovertake the
United States as its top market.
Just behind the bright storefronts, in the network of
backalleys, a market for secondhand cellphones has
sprungup [see photos, "Conspicuous
Consumption"]. If the commerce seems
aggressive out on the street, here it's downright raw.
Like farmers on market day, hundreds of vendors flock
here from the outskirts of Chengdu to sit cheek by jowl,
their battered wares arrayed on narrow card tables. In
nearby stalls, eagle-eyed technicians hunch over
jeweler's benches making precision repairs; they'll earn
less in a month than what you'd pay for a new handset
half a block away.
Chengdu's cellphone district is a microcosm of the new
China, with its ravenous consumerism and its unflinching
entrepreneurialism. Here and all over China, the newly
wealthy and middle class can now tap into every kind of
technological wonder. Those still stuck on the economic
bottom rungs, though, are scrambling to catch up,
without the safety net that the communist regime once provided.
The place also speaks to China's growing technological
prowess: its 300 million cellphone subscribers—the most
in the world—its two national wireless carriers, and
the hundreds of domestic and foreign service providers
and manufacturers that now vie for a share of its
burgeoning telecom market [see photo, "China
Calling"].And it illustrates, more
generally, how China's emergence as an industrial
powerhouse is driven by, and is driving, its
interactions with the world. In ways scarcely imaginable
25 years ago, when Deng Xiaoping first opened the
economy to market forces, China's fortunes are the
world's. And what happens now, even in remote Chengdu,
matters—not just for the Chinese but for everyone.
In planning this special report, the editors of IEEE
Spectrum were most intrigued by this last phenomenon.
How is China's tech revolution unfolding? Who are the
key actors, and why are they there? Is everyone a
winner, or is this in some ways a zero-sum game? What
are the sources of friction—within China, as well as
between China and its trading partners—that could slow
down or even halt this juggernaut?
This special report is not intended as an exhaustive
survey of China, nor a primer on doing business there.
No doubt there are lessons to be learned here, but our
aim is to tell a handful of stories that illustrate the
complex web of connections being formed, shaped, and
exploited by China's awesome rise.